Online Radio Host Poll

Our goal to create an independent online radio network that caters to the interests of African Americans is closer than ever before. By working with other companies through affiliate partnerships and by utilizing key services instead of reinventing the wheel, we have indentified solutions that will keep operating costs low therefore maximizing profit potential. The increased revenue we can generate will translate over to a healthy and robust profit sharing program for participating online radio host. Program producers will gain access to advertisers that they otherwise could not access as individual hosts producing only a few hours of programming a month. However, the difference between our network and others that allow independent producers to broadcast is that we will be selective about the program producers we allow to broadcast from our network channels. By not allowing just anyone to broadcast on our network, we can maintain high quality programs that will appeal to listeners.


According to emarketer.com, total US Internet ad spending was projected to increase to $25.7 billion in 2009, an 8.9% growth rate. That is the lowest year-over-year increase for online advertising ever. Yet it will still be a robust increase compared with nearly all other media, especially terrestrial radio that has seen its listeners decline as more people are tuning in to Internet Radio. The growth forecast for Internet radio and Social Networking Platforms is great while other more traditional forms of media are declining.

Emarketer.com says that multicultural marketing will gain intensity online despite those who decry multiculturalism in today's politically charged environment with the election of an African American as President of the United States. While white Americans make up about 70% of the United States Internet users, more and more African-Americans and Hispanics are going online, through their PCs, laptops, mobile phones and soon their automobiles with the advent of new technology. Marketers will follow, targeting these segments with language- and culture-specific messages that evolve from their general-market campaigns. Emarketer also notes that African-Americans' spending power is strong, estimated at $913 billion in 2008. And with the recent election and inauguration of President Barack Obama, spirits are high in the black population.

We are positioning ourselves and those who collaborate with us, to capitalize on the African American niche market and have put together a proposed basic broadcast package for review. Our goal is to create several 24/7 channels featuring a variety of online programming that is ethical and family friendly. With a number one Google ranking for searches related to black talk radio, we are off to a good start. We are attempting to gauge the interest of online radio host that are a part of our community and interested in tapping into the online advertising revenue targeting African Americans online.

Please review our basic proposed package and its features and respond to our poll. Please leave any additional feedback in comments section.

Proposed Basic Broadcast Package:
$120.00 per month includes eight broadcast hours per month (one two hour program per week)
*$7.50 per additional hour (custom packages negotiable)

Features:
" 64kbs FM radio quality audio stream
" Dedicated Broadcast Production Engineer
" Full royalty/licensing coverage for SoundExchange, ASCAP, BMI and SESAC
" Detailed statistics and printable graphs in order to track your broadcast and listeners
" Copy of podcast of live program
" Ad Revenue Sharing For In Stream Ads and Media On Demand Player up to 50%
" Ability to host call in program through affiliate partner
" Distribution Network (Black Talk Radio Network, Audio Realm, Live365, TiVo, Philips Streamium, D-Link, Windows Media Player, Windows Media Center, iTunes, Desktop Players)
" Media Player to stream all Black Talk Radio Network programs on own website
" Technical Support
" Program Host Training